When it comes to hitting your goal, details matter. Especially when you’re a Masters Athlete.
My 16 week, evidence-led nutrition coaching is tailored to older athletes with a specific goal in mind. I leave no stone unturned when creating your custom calorie and macronutrient plan and work alongside to get the results you want.
It’s time to stop applying generic advice and start applying science.
Are you ready to see a change?
How many hours have you spent online researching how to eat for your body type and your sport?
As a Masters Athlete you might have noticed your body responding differently to how it did when you were in your 20’s. Things feel a bit harder, you feel like you have to train that little bit longer and maybe eat fewer carbs?
I’m here to tell you none of that is true.
As Masters Athletes your body has changed but you can enjoy a healthy relationship with food and create good habits that fit with your lifestyle and give you long-lasting transformation.
“I started off using Munchies and Macros just to lean up and lose a couple of pounds, but it ended up changing my whole diet routine. Sherry’s support was amazing through the whole process.”
-John Merrill
“During the 3 qualifiers over 5 hours of the Masters HQ, I felt energised, all the way into the last workout. Fast releasing carbohydrates in between the workouts and that made such a difference in my performance. The carbohydrates was really a game changer..”
- Mahdi Alown
“Sherry is so knowledgeable, supportive, passionate and what I love most is she has taught me that progress isn’t just what you see on the scales, it’s how you feel and the journey you take to reach your goals. All the family are loving all the recipes Sherry has provided for us.”
Lindsey McElmeel
My 16-week nutrition coaching programme is for Masters Athletes who want to STOP:
Shifting from diet to diet and getting nowhere
Moving through cycles of ‘good’ and ‘bad’ eating
Feeling guilty eating certain foods
Hitting a plateau in training
Training 7 days a week and seeing no improvement
Not being able to shift that extra weight
Now, imagine……
Eating the foods you love
Having energy all day
Hitting PR’s that you haven’t seen in years
Feeling happier and healthier
Being able to go out for meals with zero guilt
Seeing you physique change without huge effort
Eating more
Recovering faster
That’s what you’ll learn on the 16-week Nutrition coaching programme with my tailored coaching and positive motivation. That’s almost half the year that will get you forming better habits so you can finally be free from dieting.
“After only two weeks on the plan, I felt so much more energised and this showed in my performances. I've always worked hard in the gym, that was never in doubt, what was missing was someone who knew what they were doing, and could pass that knowledge onto me, and help me implement that. Since I started working with Sherry, I have PB'd every lift in the gym, adding a total of 85kg across all of my lifts. Although I have come to the end on the plan, I know I will continue on the path that Sherry has lead me down and that is what I am most grateful for.”
-Luke Thompson
“I didn't want to follow a strict plan that was going to take over my life and that meant I couldn't have meals out with my family. But it was it wasn't like that at all. In fact, I think after about six weeks, I said to my husband, ‘I’ve already lost 10 pounds’. And I couldn’t believe I'd done. It actually felt really easy.”
-Lindsey McElmeel
What’s included in the programme?
Your custom calorie and macronutrient plan
Your custom calorie and macronutrient plan sets out your recommended calorie intake, and levels of protein, fats, carbohydrates (your macros) for your body and your goals. It includes a phased plan targeting each macronutrient and explains how and when to hit each group to fuel your body. This is tailored science for your body and is 100% unique to you.
1-1 Zoom coaching calls
The coaching plan comes with 40-minute meetings every two weeks to check progress and go through any issues or questions you may have. We’ll plan the next phase or chat about wins or sturggles. This is your meeting, so you can guide the direction we take.
Weekly Check-ins
You get weekly 1-1 check-ins via email to see how you’re getting on with the goals we’ve set for the week. This is the perfect way to stay accountable and on track to hitting your goals. You’ll receive weekly tasks and assignments that are designed to change your mindset around food and create better habits for longterm success.
Unlimited email and access to private Slack channel
You can email me with questions or general support when things get tough. We can chat about anything, from meal inspirations to energy levels and recovery.
Flavour-packed recipe book with calorie and macro data (created by Sherry)
I developed this recipe book especially for my Munchies and Macros clients. It contains ideas for delicious, flavour-packed meals to help you stay on track. All recipes are suitable for vegetarians and vegans and perfect for freezing so you can plan your week’s meals with ease. (You can purchase this separately, but I recommended that you have prior experience in macro counting and demonstrate a healthy relationship with food.)
Calorie & Macro Guide
This is your calorie guide with the macronutrient ratio recommendations to reach your goals. This document comes with in-depth information on the various tracking methods to help you stay on top of your goals.
Supporting Documents
Including ‘how-to’ documents for when things get a bit tricky, a shopping guide to get you started, and various tips on how to stay on track whilst on holiday.
Why Masters Athlete?
The simple reason is, I am a Masters Athlete!
I started by coaching my husband who’s a 40+ Masters Athlete and from there the interest in coaching this age group grew.
I’m fascinated with how to fuel optimal performance for all 40+ athletes while taking into account different training schedules and our busy day-to-day lives.
I want to teach you how to work with your body, not fight against it.
My husband Tim, who was my first client, was able to transform his body and increase PR’s whilst enjoying the macro tailored meals I designed for him.
How does the programme work?
1. We start with an in-depth look at your body composition, goals, day-to-day life, training and lots more factors. These form the basis of your tailored plan. I’ll send alll the documentation and forms to complete over email.
2. When I’ve received your response, I’ll calculate your calorie and macro split based on the information you’ve given me and design your customised plan.
3. Then we schedule your first private coaching call and discuss your tailored plan for the following 16-weeks (that’s 4 months!) I’ll talk you through your custom calorie and macro plan and explain how it works. The plan will show you the calories and macros to eat each day to achieve your goal.
4. I’ll then set your first weekly task. This could be ‘consume 6-8 cups of vegetables each day’ or ‘keep a daily journal”. Everything is specifically tailored to you. I take into account your family life, current training schedule and time available - I won’t set unattainable tasks!
5. We have weekly check-in sessions via email. I’ll check on your progress, how you’re feeling and answer any questions. I’ll then set you a new task for the upcoming week. None of this is cookie-cutter, each task is tailored to you and will take account your progress the previous week. We’ll also be reviewing your calorie and macronutrient levels.
6. Every 2 weeks we have a 40-minute Zoom call. This will be a more detailed check-in session where you can ask me anything that’s on your mind.
7. Throughout the 4 months you will have unlimited access to me via email or a private Slack channel.
8. When the 16-weeks comes to an end, we wrap up with as assessment of your goals and what you’ve achieved, and should you choose to continue with the program you will have options to do so. If however, you choose to complete your coaching, I’ll create a personalised plan for you to take away to continue your Munchies and Macros journey and stick to your goals.
9. If you need some extra assistance or accountability, you can always book a 1 hour 1-1 coaching session to top up your knowledge and get in-depth advice.
10. As a ‘graduate’ of the programme, you’re eligible to a 10% discount if you choose to continue with the programme with a further 16 weeks
“I would say the programme is totally life changing, because it really has been for me. I've got to 35 and I am the happiest and most confident I've ever been. It's so much more than a nutrition plan. It's basically been life changing for me.”
— Lindsey McElmeel
What’s the investment?
To get:
Weekly accountability check-ins
Unlimited support on email of private Slack channel
A progressive macronutrient plan created by me, for you
A flavour-packed recipe book with macro calculations for each meal, created by Sherry
Access to a private Facebook group to ask questions and get support
Over 20 pages of additional documents with supporting information
Calorie and tracking guide
A tailored plan to use when you complete the programme
The confidence to know you’re eating the right foods to hit your goal
“In order to excel at something, you must first work on the fundamentals. Long term success begins with building good habits.”
— Munchies & Macros